Lifestyle West Blog

Travel Trends for 2013

December 17, 2012

Are you 'liking' your way across Europe? Checking your bags with the help of an avatar called Annie? Maybe not yet, but travel industry insiders say social media, as well as the use of the Internet and technology, will shape the way we travel in 2013.

Here are some of the top travel trends you can expect to see in airports, resorts, and laptops in 2013:

Agent avatar. In a boost to save money and boost customer service, airlines and travel agencies are expected to use virtual agents, or avatars. According to a Carlson Wagonlit report on what business travelers will experience in 2013 (PDF), these avatars are going to help you book flights, check your bags and answer your questions.

Social influence. In 2013, more than ever, travelers are expected to navigate through all stages of their trips, from planning to documenting to decompressing, using social media. Looking for just the right hotel in Kelowna, BC before you hit the slopes? A great little cafe for breakfast in Paris’s Montmarte? Chances are you’ll do your digging using social media—reading reviews and watching videos—and then you’ll document your trip using those same tools, a Facebook 'Like' for that breakfast in downtown Chicago, or a Tweet about your Thai massage in Victoria.

Splurging on babysitters and butlers. Travelers who like to stay at holiday rentals are going upscale, from self-catering to 'personal catering', according to’s predictions for the hottest travel trends of 2013.

Andy Cockburn HomeAway UK’s Regional Director says, "The desire for self-tailored holidays means holidaymakers seek properties that offer more luxurious hotel-style standards and bespoke services. This could be anything from a butler, private photographer or concierge to babysitting and housekeeping services."

In search of art and history. While many travelers prefer the cheap drinks and temperatures at resorts, some travel experts are predicting more travelers will look for more meaningful ways to spend their holidays. Agents are hearing more from people wanting to tour Europe’s great cathedrals, trace their family’s roots, or follow ancient routes (think Inca Trail).


Are you looking for a destination that has it all? Explore the ski trails and the wine trails of the Okanagan from your luxurious home base at the Best Western Plus Kelowna Hotel. The Best Western is in the heart of beautiful Kelowna, BC, and offers 176 rooms and suites, plus a conference center, mineral pool, spa, and much more.

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